Citroën, the official car supplier to Arsenal Football Club, has introduced an advanced driver-training programme to
teach the North
London Club's young reserve team players valuable on-the-road awareness and driving skills.
Statistically, 17-24 year old males make up just 9% of the driving population, but represent almost 25% of all
crashes that cause
death or injury* on UK roads.
Under the programme banner "How To Take Corners", Citroën joined forces with Neil Banfield, Arsenal's
Coach and the Institute of Advanced Motorists (IAM Drive & Survive), to develop a driving
programme that would increase
player safety behind the wheel.
"The players will spend a vast amount of time preparing for training and matches, and by working with
Citroën we wanted
to ensure that they make similar preparations when they get behind the wheel of
a car", explained Banfield.
"Spatial awareness is as crucial on the field of play as it is on the road and we have looked to
transfer these skills to
help their driving safety."
Reserve team players, including Craig Eastmond, Emmanuel Frimpong and Wojciech Szczesny completed an
IAM Drive & Survive online risk assessment, e-learning course, attended a driver awareness seminar and took
part in on-the-road driver training in the brand new Citroën DS3.Banfield continued, "While it is our job to